How to become an Art Director - Advertising
Art directors (advertising) create visual ideas to be used in the development of advertising and communication programs, and plan and execute the campaign.
Personal requirements for an Art Director - Advertising
- Artistic ability
- Creativity
- Energetic and highly motivated
- Good written and oral communication skills
- Able to work under pressure
- Good organisation skills
- Problem-solving skills.
Duties & Tasks of an Art Director - Advertising
Advertising art directors may perform the following tasks:
- Talk to clients throughout the creation stage to gain their approval
- Provide leadership, motivation and mentoring to other creative staff
- Manage and drive the creative development of advertising, promotional and communication projects
- Manage and direct outside creative resources as needed.
Working conditions for an Art Director - Advertising
Advertising art directors works indoors, usually in an office. The hours they work are highly irregular and will depend on their current assignments.
Specializations
Art Director - Advertising
Art directors (advertising) create visual ideas to be used in the development of advertising and communication programs, and plan and execute the campaign.