How to become a Technical Sales Representative

Technical sales representatives represent companies in selling a range of industrial, technical, medical and pharmaceutical goods and services to industrial, commercial, retail, professional, health or other establishments.

Personal requirements for a Technical Sales Representative

  • Enjoy working with people
  • Friendly and confident manner
  • Excellent communication skills
  • Good negotiation, presentation and selling skills
  • Able to work without direct supervision
  • Neat personal presentation
  • Able to develop and maintain up-to-date product knowledge.

Duties & Tasks of a Technical Sales Representative

Technical sales representatives may perform the following tasks:

  • Analyse the market, using trade directories and other sources, and put together lists of possible customers to use in actively acquiring new accounts
  • Keep up to date with the organisation's products and those of competitors
  • Work out customers' needs and explain and demonstrate products or services to them
  • Negotiate prices, provide quotes and record orders
  • Arrange for the delivery of goods, installation of equipment or provision of services maintain customer relations and provide informed technical advice
  • Report to sales management on sales made, the marketability of products and customer feedback plan and participate in exhibitions and trade shows
  • Contribute to sales planning and strategy development.

Working conditions for a Technical Sales Representative

Technical sales representatives work in offices (including within their own homes or at clients' premises) and on the road. They spend a lot of their time travelling throughout their sales territory. The hours of work are long and irregular, and representatives may be paid on a commission basis. There are times when technical sales representatives work under considerable pressure. Meeting sales targets and budgets can be stressful.


Specializations

Technical Sales Representative - Medical and Pharmaceutical Products

A technical sales representative (medical and pharmaceutical products) sells medical, dental or veterinary equipment and supplies or pharmaceutical products.

Technical Sales Representative - Industrial Products

A technical sales representative (industrial products) sells a range of specialised chemicals, machinery, manufacturing materials or other industrial supplies.

Technical Sales Representative - Information and Communication Products

A technical sales representative (information and communication products) sells information and communication equipment, systems and solutions to businesses.

Technical Sales Representative

Technical sales representatives represent companies in selling a range of industrial, technical, medical and pharmaceutical goods and services to industrial, commercial, retail, professional, health or other establishments.

Technical Sales Representative - Industrial Products

A technical sales representative (industrial products) sells a range of specialised chemicals, machinery, manufacturing materials or other industrial supplies.

Technical Sales Representative - Information and Communication Products

A technical sales representative (information and communication products) sells information and communication equipment, systems and solutions to businesses.

Technical Sales Representative - Medical and Pharmaceutical Products

A technical sales representative (medical and pharmaceutical products) sells medical, dental or veterinary equipment and supplies or pharmaceutical products.

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