Bachelor of Communication - Business
Bond University
Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00017B
The Bachelor of Communication (Business) gives students knowledge in marketing, advertising, organisational behaviour and communication. Students specialise further by combining a major in Marketing with a major from one of seven areas: Corporate Communication, Public Relations, Communication Studies, Journalism, Multimedia, Advertising or Social Media.
Structure
TOTAL CREDIT POINTS : 240
Subjects
- COMN11-100: Foundations of Content Creation (10CP)COMN11-101: Introduction to Communication (10CP)COMN11-102: Strategic Speaking and Writing (10CP)COMN11-103: Communication in the Workplace (10CP)COMN12-203: Mass and Popular Media (10CP)COMN12-205: Interpersonal Communication (10CP)COMN12-302: Digital Media and Society (10CP)COMN13-300: Capstone Project (10CP)MKTG11-100: Marketing (10CP)
Standard entry requirements
Australian Year 12 qualification or equivalent Selection Rank
Study information
Campus | Fees | Entry | Mid year intake | Attendance |
---|---|---|---|---|
Gold Coast | Domestic: $97,200 International: $129,600 |
| No |
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Further information
The Bachelor of Communication (Business) is designed to equip students with the theoretical knowledge and practical experience to enable them to step into an organisation and start assisting with the development and implementation of communication strategies and marketing plans. Graduates could expect to find employment as an Account Manager, Copywriter, Event Coordinator, Journalist, Marketing Manager, Media Buyer or Public Relations Practitioner.