Diploma of Business - BSB50215

Capital Training Institute Pty Ltd

Type of institution: Registered Training Organisation
Level: Pre-degree

This qualification is part of the Business Services Training Package. It is appropriate for individuals who have substantial experience in a range of settings and are seeking to further develop their skills across a wide range of business functions, such as: human resources; marketing; advertising, e-business and general management. This qualification is also suited to the needs of individuals with little or no vocational experience, but who possess sound theoretical business skills and knowledge that they would like to further develop in order to create further educational and employment opportunities.


8 units, with no more than 3 units being selected from one area.


  • Plan and manage conferences
  • Manage rehabilitation or return to work programs
  • Investigate and design e-business solutions
  • Manage intellectual property to protect and grow business
  • Plan market research
  • Manage the public relations publication process
  • Manage workforce planning
  • Develop and manage complex public relations campaigns
  • Manage personal work priorities and professional development
  • Manage risk
  • Develop a media plan
  • Implement and monitor direct marketing activities
  • Manage human resource services
  • Coordinate advertising research
  • Manage mediation processes
  • Establish systems that support innovation
  • Manage remuneration and employee benefits
  • Design and develop an integrated marketing communication plan
  • Plan direct marketing activities
  • Manage recruitment selection and induction processes
  • Manage human resource management information systems
  • Plan e-marketing communications
  • Write persuasive copy
  • Manage programs that promote personal effectiveness
  • Manage separation or termination
  • Interpret mar

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