Edith Cowan University ECU

Bachelor of Marketing, Advertising and Public Relations

Edith Cowan University ECU

Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00279B

This unique degree blends marketing, advertising and public relations, so you’ll graduate with a suite of skills to work in any creative industry. You’ll hone your marketing skills with strategic business management knowledge, and gain employability skills, including critical thinking, teamwork, communication and problem-solving. You may also get the opportunity to do a work placement in your area of interest, giving you advanced access to industry contacts, and a practical insight into future jobs. You’ll work with real-world industry contacts, using industry standard software to ensure you gain the skills you need to attract new customers, retain existing customers and enhance the relationship with the product, brand, or organisation. You’ll also gain practical experience in both traditional and digital media, and create portfolios that showcase your learnings and talents. Combined with the art, science and strategy of advertising, and the communications practice of public relations, you’ll graduate ready for a diverse career.

Structure

See the full course structure at www.ecu.edu.au/degrees/courses/bachelor-of-marketing-advertising-and-public-relations

Subjects

  • Entrepreneurship
  • Event Management
  • Management
  • Project Management
  • Sport Business

Standard entry requirements

See entry requirements at www.ecu.edu.au/degrees/courses/bachelor-of-marketing-advertising-and-public-relations

Recognition

Accredited by: Australian Marketing Institute (AMI)

Study information

CampusFeesEntryMid year intakeAttendance
Joondalup International: $106,200
  • ATAR: 70
Yes
  • Full-time : 3 years
  • Part-time : 6 years
Online International: $106,200
  • ATAR: 70
Yes
  • Full-time : 3 years
  • Part-time : 6 years

Related courses

Browse more courses
Is the information on this page correct? Request update
Enquire about this course
You must agree before submitting.

Become a member

Already a member? LoginForgot password?

Join the conversation