Bachelor of Business (Management and Marketing)

Federation University

Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00103D

Make your brand a household name. Create global advertising campaigns. Engage your customers through the latest social media craze whilst also having the ability to coordinate people and resources for the benefit of a company by studying our Bachelor of Business (Management and Marketing). Studying a double major with Federation Business School gives you the option of further specialisation of your degree, making you more employable in the graduate market place. You may even start your own business. At FedUni, we believe in our students having the 'real-life' experience to back up their knowledge. You will undertake a practical placement, internship or project. You'll get first-hand insights into how companies work.

Structure

  • 360 credit points
  • 23 core units and 1 Work Integrated Learning Elective Course

Subjects

  • Principles Of Accounting And Finance
  • Fundamentals Of Law
  • Management Principles
  • Business Communications
  • Principles Of Economics
  • Introduction To Human Resource Management
  • Introduction To Marketing
  • Social Media Marketing
  • Managerial Skills
  • Managerial Research Methods
  • Managing People At Work
  • Services Marketing
  • Principles Of Responsible Business
  • Managerial Research Methods
  • Project Management
  • Work Integrated Learning Elective Course Management Of Change And Organisational Development
  • Creativity And Innovation
  • International Marketing
  • Product Management
  • Strategic Management
  • Designing Effective Organisations
  • Marketing Communication
  • Marketing Strategy And Analysis

Standard entry requirements

Academic entry requirement Successful completion of Australian Year 12, or overseas equivalent. English language requirement Overall Academic IELTS band score of 6.0, with no band less than 6.0 or equivalent.

Study information

Campus Fees Entry Mid year intake Attendance
Brisbane International: $76,500 No information available Yes No information available

Further information

Further information: study.federation.edu.au

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