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Bachelor of Applied Business (Marketing)
La Trobe University
Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00115M
The fully online Bachelor of Applied Business (Marketing) helps you to build the business and marketing skills necessary for a career in a wide range of areas within the private, public and not-for-profit sectors. You'll gain transferable business skills, like communicating and working effectively with others, while exploring the foundations of marketing through specialised subjects. This course adopts an enquiry-based learning approach that helps you to develop important problem-solving and decision-making skills relevant to any business. The Bachelor of Applied Business (Marketing) is delivered online in partnership with Didasko. For more information, please visit the Didasko website . The qualification awarded on graduation is recognised in the Australian Qualifications Framework (AQF) as Level 7 - Bachelor Degree.
Subjects
- First Year Subjects: Academic Integrity Module
- Accounting and Finance Fundamentals
- Advertising in the Digital Age
- Business Communications
- Business Fundamentals
- Cloud Foundations
- Database Fundamentals On the Cloud
- Foundations of Management
- Information System Infrastructure
- Information Systems
- Information Technology Fundamentals
- Intermediate Object-oriented Programming
- Manage Diversity and Inclusion
- Marketing: Stand and Deliver
- Network Engineering Fundamentals
- Object-oriented Programming Fundamentals
- Programming Environment
- Project Management
- Quality Customer Service
- Sustainability Practices
- Wominjeka La Trobe: Indigenous Cultural Literacy for Higher Education
- Working With Others
Standard entry requirements
- Recent secondary education - VTAC prerequisite: Year 12 subject prerequisite - Other - VCE Units 3 and 4: a study score of at least 25 in English (EAL) or at least 20 in English other than EAL, OR equivalent academic level achievement, OR at least two years of work experience after leaving school.
- Note: This course may be subject to alternative or extra entry requirements depending on your life circumstances and/or work experience. For the complete entry requirements, please search for your course on the La Trobe website: latrobe.edu.au/courses
Study pathways
La Trobe University online applied degrees provide you with the unique opportunity to achieve up to three qualifications over the duration of your studies. Subject to satisfactorily completing each part of your course, you will be awarded an applied diploma (end year 1), an applied associate degree (end year 2), and an applied bachelor degree when you complete all three years. Your potential earning capacity increases as you progress through your course.
