Bachelor of Marketing

Monash University

Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 00008C

In the Bachelor of Marketing, you will build an extensive toolbox of skills to succeed as a professional marketer. Learn everything from social media, advertising, digital marketing and campaign planning to consumer behaviour, market research, branding, marketing strategy and data analysis.

Structure

Students must complete 144 points of which 96 points are focused on business study and 48 points are used to provide additional depth and breadth. Three themes: 1. Part A - Foundation business knowledge (18 points) 2. Part B - Specialist discipline knowledge and Part C, Capstone experience (78 points) 3. Part D - Elective study (48 points)

Subjects

  • Business
  • Commerce
  • Marketing

Standard entry requirements

QualificationEntry Score - 2023 intakeGCE A Level9.5International Baccalaureate Diploma Programme29Advanced Placement7ACT25SAT - Total score out of 16001220Pearson International Advanced Levels9.5

Recognition

This degree may allow graduates to satisfy the educational requirements of various professional registrations and memberships.

Study information

CampusFeesEntryMid year intakeAttendance
Caulfield Domestic: $99,000
International: $147,600
  • ATAR: 75
No
  • Full-time : 3 years
  • Part-time : 6 years

Further information

At Monash students can also combine their Bachelor of Marketing as a double degree with Arts, Business or Media Communication providing genuine diversity of study across a range of areas.

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