Bachelor of Business (Service Management)

University of Canberra

This course will position students with the theoretical knowledge and practical skills necessary to embark on a career in one of the core disciplines of business. It prepares students for a world where business, economic activity, and society, are increasingly dependent upon services and service systems. In this rapidly changing landscape, successful businesses, organisations, government, and social enterprises must learn to adopt a service perspective upon their activities to ensure they create value for their customers and stakeholders. Students will develop the knowledge and skills necessary to effectively manage the operational, technological, and human aspects of service businesses. Students will learn how to adopt a broader service perspective on economic activity to allow them to thrive in an environment with rapidly changing business models and ways of creating value. Students will also be prepared for a world based upon transformation, where the importance of linking and improving individual, organisational, community, and societal well-being is increasingly being considered by both businesses and government. To achieve this, students will be encouraged to tackle complex service problems by utilising and synthesizing concepts and ideas from multiple business disciplines. Graduates of the service management major will have an impressive knowledge base and durable skillset to enable them to lead and thrive in the emerging service society.

Course Fee:

International: $94,500

Entry Requirements:

Year 12 or equivalent. English Language Requirements: An overall Academic IELTS of 6.0 or equivalent, with no band score below 6.0.


72 credit points

Subjects you can Study:

Subjects include: Business Decision Making; Professional Orientation (Business); Business Research Methods; Professional Practice; Introduction to Management; Introduction to Economics; Marketing Fundamentals; Consumer and Buyer Behaviour; Service Management; Service Operations, Technology and Interfaces; Service Systems, Transformation and Wellbeing; Business Models and Value Creation; Service Design Project; Introduction to Interaction and User-Centred Design; Organisational Behaviour; Indigenous and Cultural Entrepreneurship. Students may also choose from a wide range of elective breadth majors.

Study Pathways:

High performing students may be eligible for entry into the Bachelor of Philosophy (Honours) course.

Accepts International Students:


Provider CRICOS: 00212K

Campus ATAR/OP Mid Year Intake Study Mode Duration
Canberra No info Yes Part time 6 years
Canberra No info Yes Full time 3 years
The University of Canberra is located in Australia's national capital. The University provides professionally based undergraduate, postgraduate and research degrees. They engage in applied research to support government, business and the professions regionally, nationally and internationally.

Provider CRICOS: 00212K

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