Models wear and display clothes, accessories and other consumer goods, and promote services in ways designed to generate sales. They may demonstrate new products and services at exhibitions or pose in front of the public or cameras.
You can work as a model without formal qualifications. You will probably get some informal training on the job. Entry to this occupation may be improved if you have qualifications but they are not required as a condition of entry into this career.
Models may perform the following tasks:
Models are often required to work under hot, bright lights and model unseasonal clothing in opposite seasons on location.
Most models work for clothing firms and department stores, advertising and publicity agencies, and in film or television studios. Some work as teachers in modelling and deportment schools. Employment opportunities in modelling are very competitive. Many models work part time while undertaking other activities, such as studying, or combine modelling with other paid part-time work. The possibility exists for models to work overseas. Models can move into careers associated with modelling, such as public relations, television presenting or fashion buying and consultancy positions. A model who has good communication skills may become a fashion-show compere (host) and coordinator. Entry into these fields is highly competitive.