Course Level
Diploma
Diploma of Social Media Marketing with Artificial Intelligence - 11426NAT
Learn to combine proven social media marketing strategies with AI tools across all stages of campaign planning and execution. RMIT's Diploma of Social Media Marketing with Artificial Intelligence equips you to design and implement AI-powered social media strategies that enable you to deliver outstanding and measurable digital marketing results. You'll learn to plan, optimise and drive social media marketing across all creator channels. But more than just social media marketing, you'll learn to use AI tools to enhance campaign planning, streamline content production, automate community engagement and optimise performance using real-time data and analytics.
Campus | Duration | Fees | ATAR |
|---|---|---|---|
Melbourne City | Full-time - 1 years | $7,750 | N/A |
Structure
To attain the Diploma of Social Media Marketing with Artificial Intelligence, you are required to successfully complete a total of 8 units of competency which comprise 5 core units of competency and 3 elective units of competency. You'll develop key skills in: - AI-assisted content creation. - Organic social media marketing. - Paid social media advertising. - Conversion rate optimisation. Social media strategy and planning Digital marketing planning
Entry requirements
- There are no minimum academic entry requirements for this course. Applicants must meet the minimum university entry requirements.
Study Pathways
- PATHWAYS INTO THE COURSE: Certificate IV in Marketing and Communication. - FURTHER STUDIES: Graduates of this course will be guaranteed entry into the following course/s. Credit may apply which will reduce the total duration of the destination course. See destination course page for full details on entry and credit. - Bachelor of Business. - Bachelor of Business Professional Practice.