Course Level
Master Degree (By Coursework)
CRICOS
117172H
Master of Business Administration / Master of Marketing and Digital Strategy
This combined program allows students to broaden their business expertise while gaining specialist skills in marketing and digital strategy. Students will develop high-level leadership, strategic and analytical capabilities through the MBA, alongside targeted knowledge in marketing, branding, digital platforms and consumer engagement.
Campus | Duration | Fees | ATAR |
|---|---|---|---|
Newcastle City - NUspace | Full-time - 2 years | N/A | N/A |
Online | Online/Off-campus - 2 years Part-time - 6 years | N/A | N/A |
Entry requirements
- Entry into the Master of Business Administration / Master of Marketing and Digital Strategy will be available to applicants who have: Bachelor (Honours) Degree, or an equivalent or higher qualification
- or Bachelor Degree, or an equivalent qualification, in a related field such as accounting, business, commerce, communication, economics, finance, human resource management, industrial relations, management, marketing
- or Bachelor Degree, or an equivalent or higher qualification, not in a related field and 1 year relevant organisational experience
- or At least 7 years' organisational experience, including 2 years in a management position
- or Successful completion of 75% (30 units) of one of the following University of Newcastle programs: Graduate Certificate in Business Administration Graduate Certificate in Digital Finance Graduate Certificate in Human Resource Management Graduate Certificate in Marketing and Digital Strategy Graduate Certificate in Professional Accounting
Related Courses
Master of Marketing and Digital Strategy
University of Newcastle
Master of Business Administration (Digital Marketing)
Sydney Polytechnic Institute

Master of Business Administration / Master of Marketing
The University of Melbourne
Master of Business Administration(Digital Business Applications)
Australian National Institute of Management and Commerce (IMC)
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