Bachelor of Applied Business - Marketing

Latrobe University / Didasko

Type of institution: University/Higher Education Institution
Level: Undergraduate
CRICOS: 03157K

The Bachelor of Applied Business (Marketing Major) will provide you with a foundation of business and key marketing skills. The skills and knowledge available in this qualification are highly desirable in a wide range of roles in the business world. Those seeking to change careers, move into a new marketing/sales-related role or start their own enterprise will find the content of this course invaluable. The Marketing Major is designed for roles requiring a good working knowledge of research skills, market and consumer analysis, media planning and marketing strategies. This is also invaluable when working with external media and marketing-related agencies.

Structure

24 subjects

Subjects

  • Marketing

Standard entry requirements

  • Completion of Year 12, with a score in English of at least 25, or An equivalent academic level achievement, or Work experience after leaving school: Two years if completing a business degree
  • One year if completing an IT degree. All students are required to undergo the online Didasko Pre-enrolment Assessment and achieve a pass mark of 60%.

Further information

You can complete your degree in three years with the flexibility online learning gives you. Studying 30 hours per week on average should see you successfully complete your qualification within this timeframe. Each year's assessments must be completed and marked within each 12-month time limit. You can complete your studies after years 1, 2 or 3 with a La Trobe qualification.

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