Diploma of Retail Leadership - SIR50116

National Retail Association Ltd

Type of institution: Registered Training Organisation
Level: Pre-degree

This qualification is part of the Retail Services Training Package. It reflects the role of individuals who manage a retail business, multiple retail stores or departments, following a business strategy to deliver profitable results for the organisation. These individuals support senior management and provide leadership to retail teams. They plan and evaluate the work of self and others, operating with autonomy and responsibility for personal outputs.


  • 10 units: 2 core
  • 6 elective


  • Manage risk in the retail environment
  • Develop a marketing strategy
  • Undertake strategic planning in retail
  • Manage personal work priorities and professional development
  • Plan merchandise buying strategy
  • Ensure a safe workplace
  • Manage recruitment selection and induction processes
  • Develop a workplace learning environment
  • Manage employee relations
  • Lead and manage effective workplace relationships
  • Develop and use emotional intelligence
  • Drive sales results
  • Plan and manage retail projects
  • Lead the change process
  • Undertake digital marketing activities
  • Coach others for success
  • Communicate with influence
  • Drive retail profitability
  • Provide leadership to others
  • Lead the development of business opportunities

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