Bachelor of Communication - Advertising / Bachelor of Business - Marketing

Charles Sturt University

The Bachelor of Communication (Advertising) / Bachelor of Business (Marketing) is a unique four-year double degree designed to provide you with a high level of industry-based knowledge and practical skills across both advertising and marketing. Students address the basic theory of both disciplines, including an understanding of buyer behaviour, advertising and marketing principles, professional writing, market research and the media. Students develop marketing communication programs, including e-marketing for actual client companies.

Course Fee:

International: $99,200

Entry Requirements:

Year 12, or equivalent


256 points 25 core subjects (216 points, including two 16 point subjects) and 5 restricted electives (40 points) from the Bachelor of Business.

Subjects you can Study:

Advertising; Marketing

Study Pathways:

Charles Sturt University frequently recognises prior learning including study at other institutions in many of its degrees. Each request for credit is individually assessed prior to the commencement of the course.

Further information:

Internships of a minimum of 4 weeks are undertaken by final year students within major advertising and marketing companies. Longer term internships in the Asia/Pacific region, Europe and the US may also be competitively offered to fourth year students.


The Bachelor of Communication (Advertising) is accredited by the International Advertising Association (IAA) and professionally recognised by the Media Federation of Australia (MFA).

Accepts International Students:


Campus ATAR/OP Adjusted Mid Year Intake Study Mode Duration
Distance Education No info No Online 4 years
Bathurst 61.8 Yes Full time 4 years

We believe everyone offers something unique. At Charles Sturt University, you become part of something bigger: you join a connected community from across the globe that is committed to changing things for the better.

We want to help you find your purpose so you can make a difference. Jump into the real world with our professional accredited courses that will give you the skills you’ll need.

Whether you’re taking your first step after school, coming to uni for the first time after some time working, returning to enhance your qualifications or undertake research, we’ll have the course to help you push the boundaries and make an impact. 

Our academics and teaching staff are well-connected with industry so when you graduate, you’ll already have a wide network of industry contacts who can help you kickstart your career. We also make hands-on learning a central part of your study, so you learn by doing. Your lecturers will know your name and you can learn however suits you best — on campus, online or a combination of the two. There’s support whenever you need it and scholarships to help make it happen. 

It all adds up to Charles Sturt University being Australia's number one university for graduate employment.* That’s right; more of our grads get jobs — and well-paying ones at that — faster than grads from any other Australian uni. Because with a Charles Sturt University degree under your belt, you’re ready to make a difference in your industry and community from day one.

So, together, let’s create a world worth living in.

*QILT Graduate Outcomes Survey 2019


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