Bachelor of Communication - Advertising / Bachelor of Business - Marketing

Charles Sturt University

The Bachelor of Communication (Advertising) / Bachelor of Business (Marketing) is a unique four-year double degree designed to provide you with a high level of industry-based knowledge and practical skills across both advertising and marketing. Students address the basic theory of both disciplines, including an understanding of buyer behaviour, advertising and marketing principles, professional writing, market research and the media. Students develop marketing communication programs, including e-marketing for actual client companies.

Course Fee:


International: $99,200

Entry Requirements:

Year 12, or equivalent

Structure:

256 points 25 core subjects (216 points, including two 16 point subjects) and 5 restricted electives (40 points) from the Bachelor of Business.

Subjects you can Study:

Advertising; Marketing

Study Pathways:

Charles Sturt University frequently recognises prior learning including study at other institutions in many of its degrees. Each request for credit is individually assessed prior to the commencement of the course.

Further information:

Internships of a minimum of 4 weeks are undertaken by final year students within major advertising and marketing companies. Longer term internships in the Asia/Pacific region, Europe and the US may also be competitively offered to fourth year students.

Recognition:

The Bachelor of Communication (Advertising) is accredited by the International Advertising Association (IAA) and professionally recognised by the Media Federation of Australia (MFA).

Accepts International Students:

Yes

Provider CRICOS: 00005F

Campus ATAR/OP Mid Year Intake Study Mode Duration
Distance Education No info No Online 4 years
Bathurst 61.8 Yes Full time 4 years

Yindyamarra Winhanganha. This is a Wiradjuri phrase meaning ‘the wisdom of respectfully knowing how to live well in a world worth living in’. This ethos is at the heart of everything we stand for. It’s the reason we strive to actively create a world worth living in. 

To us, a world worth living in is a place that protects and values society’s core needs. The security of our land and food. The health and education of our people. The development of technology to help us prosper. Clear and honest communication with ourselves – and each other. 

Charles Sturt University was founded on a quest to meet these fundamental needs. Since day one, we have empowered people to make the world a better place. Because we believe in making a difference. 

So, what does it mean to create a world worth living in? It means doing your bit to make a real and lasting difference. It means not being afraid to stand up and be counted. It means finding your purpose and seeing it through to the end. Because when we connect people with their purpose, we make communities better, and when we make communities better, we create a world worth living in.

That’s where we come in. We want to help people connect to their purpose, so they can make a difference in their career. Whether you’re taking your first step after school, coming to uni for the first time after some time working or returning to enhance your qualifications or undertake research, we’ll have the course to help you push the boundaries and make an impact. 

How? Well, firstly, our academics and teaching staff are well-connected with industry, so when you graduate, you’ll already have a wide network of industry contacts who can help you kickstart your career. We also make hands-on learning a central part of your study, so you learn by doing, and because we have smaller class sizes, you get the personalised attention you need to thrive. Plus, we offer the flexibility to choose your study path so you can learn however suits you best – on campus, online or a combination of the two – with support whenever you need it. 

It all adds up to Charles Sturt University being Australia's number one university for graduate employment.* That’s right; more of our grads get jobs – and well-paying ones at that – faster than grads from any other Australian uni. Because with a Charles Sturt University degree under your belt, you’re ready to make a difference in your industry and community from day one.

We believe everyone offers something unique. At Charles Sturt University you become part of something bigger: you join a tight-knit community from across the globe that is committed to changing things for the better. 

So, are you ready to get to work? Let’s create a world worth living in.

futurestudents.csu.edu.au

*The Good Universities Guide 2018/19

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